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Matt Cutts is a Software Engineer who heads the web spam team at Google. Matt has been using WordPress for years and feels WordPress makes search engine optimization easier and easier with each update. On today’s show he highlights the fundamental principles of success for blogging with WordPress. And addresses questions like:
- How do I get started?
- What tools do I need?
- Why choose WordPress?
- Which WordPress plugins do I need?
- Do meta tags matter?
- How do I know what content readers want?
- How do I generate unique content – the way Google wants it?
- What about duplicate content?
- Have I been banned or penalized? Why haven’t I been indexed?
- Do 301 (permanent) redirects “lose” any page rank?
Want more? Matt promised to return in the future to tackle more of your questions sometime after his trip to Mt. Kilimanjaro. Meanwhile check out lots of helpful videos on YouTube.
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Tagged Google, SEO
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Let me give you some advice first: listen to this podcast with your Google Analyics account open and in front of you. Justin Cutroni, this weeks guest, is an asbolute expert on Google Analytics, and he shows by explaining in a very easy way the most fascinating new functions that Google Analytics has to offer and which reports you as a blogger can use to improve your blogging.
The show discusses loads of features, from Advanced Segments and Custom Variables (and how nicely they’re integrated into yours trulies new version 4 of his Google Analytics WordPress plugin) to the new Intelligence and Alerts tab. Not only does he explain the concepts, there are some very practical tips, like:
- How to create an advanced segment to find the content on your site that is generating most AdSense revenue.
- How to create an alert for sudden traffic spikes from referring sites.
If you’re serious about blogging and are using Google Analytics, or want to start using it, the hour listening to this podcast is well spent!
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Tagged Analytics, Google
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Adii Pienaar is a co-founder of WooThemes, a leading WordPress theme provider. WooThemes endeavors to maintain a tight connection with their users, an integral element of their success. Adii discusses what WooThemes is up to, what they’ve contributed to the WordPress community and how WooThemes innovates in addressing user problems.
In the News:
Plugin Picks of the Week:
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Pete Cashmore is founder and CEO of one of the world’s most popular blogs – Mashable.com, which happens to be powered by WordPress! Since 2005 Mashable has been a leader in social media and technology news coverage in addition to hosting events like the recent media summit and social media day. In tip-packed show, Pete shares with us:
- Why he selected and continues to use WordPress,
- The secret formula of success for blogs,
- How to work with and develop teams,
- How to develop communities,
- How to measure growth and monetize,
- How to build a brand
In news:
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Tagged Analytics, Google, SEO
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Today Joost is joined by Chris Coyier, one of the authors of Digging into WordPress and the founder of CSS Tricks. Chris and Joost talk about a lot of different subjects, ranging from their individual history with CSS sites to what Chris dubbed “the big three” updates in WordPress 3.0 (custom post types, menus, multi site) and to how Chris designs a site.
Plugin picks of the week
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Tagged SEO, Webdesign
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